Dizajn minimalističkog i kompleksnog stila glazbenih plakata

master's thesis

• Author: Jovica Opačić
• Mentor: Maja Brozović (mentor)
• Committee member: Maja Brozović (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2013-9-23, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Tema rada se odnosi na izradu glazbenih plakata i reakciju ciljnih skupina na dvije vrste,

minimalistički i kompleksni stil plakata. Glavna hipoteza je da su plakati kompleksnog

stila bolji za odabrane glazbene pravce. Prikazan je kratki pregled povijesti i nastanka

plakata, te pravila i principi koje nalaže grafički dizajn prilikom izrade plakata. Da bi se

plakate moglo analizirati, potrebno je poznavati način na koji su osmišljeni i dizajnirani.

Kompleksni stil plakata je zamišljen tako da sadržava ilustraciju, dok je minimalistički

zamišljen kao reducirana verzija kompleksnog, gdje je glavni element određen jednim od

elemenata plakata kompleksnog stila. Izabrano je 5 glazbenih pravaca za kojih će se

izrađivati po jedan od svake vrste ranije spomenutih plakata. Preko anketa su dobiveni

podatci uz pomoć kojih se pristupilo izradi plakata, koji plakat je bolje prihvaćen kod

pojedine publike, nakon toga, kakvi su ti rezultati u usporedbi sa hipotezama.

Abstract (english)

The main subject of this thesis is design of music posters and the reaction of target

audiences to minimalist and complex sytle posters. The main hypothesis is that complex

posters are better for certain music genres. A short poster history overview is given, as

well as rules and principles for poster design. In order to analyze and evaluate posters, it

is neccessary to know the rules of poster design. The complex style posters are designed

to contain an illustration, while the minimalist ones contain a reduced visual shape taken

from the form of the complex poster. Five music genres are chosen, two posters were

made for each genre, one minimalist and one complex style. The neccessary information

for designs are collected through a questionnaire, and after the posters were made, target

audiences were asked for the opinion on their acceptability regarding on the genre, and

those results were compared to the hypothesis.

• Keywords: Plakat; minimalizam; kompleksni stil; dizajn
• Keywords (english): Poster; minimalism; complex style; design
• Language: croatian
• URN:NBN: urn:nbn:hr:216:244189
• Study programme: Title: Graphic technology; specializations in: Graphic technology, Design of graphic products; Course: Graphic technology; Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2024-04-18 19:08:58