Utjecaj animacija dizajniranih po smjernicama Material Designa na korisničko iskustvo

master's thesis

• Author: Anita Mandić
• Mentor: Jesenka Pibernik (mentor)
• Committee member: Davor Donevski (član povjerenstva)
• Committee member: Jesenka Pibernik (član povjerenstva)
• Committee member: Maja Brozović (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2018-9-26, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Tema podrazumijeva istraţivanje korisničkog iskustva animacija dizajniranih po

smjernicama Material Designa u mobilnim aplikacijama te kako odreĎene

promjene animacija utječu na doţivljaj korisnika o aplikaciji. TakoĎer se kroz

ankete ispituje kako ciljana publika reagira na animacije koje se striktno drţe

pravila Material Designa u usporedbi s onima koje ih krše.

Material Design je dizajnerski jezik kojeg je 2014. godine Google predstavio

javnosti. Osnova Material Designa zasniva se u oponašanju stvarnosti time što

elementi oponašaju fizičku površinu (papir) pomoću osvjetljenja i sjena te

osjetljivih animacija i tranzicija. Krajnji cilj Material Designa je omogućiti

konzistentno korisničko iskustvo širom Android platforme i aplikacija.

Svrha Material Designa je osigurati dizajn koji je ujedno jednostavan i

fleksibilan, kako za korisnika, tako i za razvojnog programera. Kako bi se to

postiglo, korisničko sučelje mora biti minimalistički dizajnirano s naglaskom na

čitkosti tipografskih elemenata, piktogramima te animacijama koje korisniku

šalju informaciju. Poanta animacija prema Material Designu je privući paţnju

korisnika na odreĎene elemente i radnje te osiguravaju fluidnost. TakoĎer

animacije upućuju na hijerarhiju i infrastrukturu elemenata te tvore distrakciju

prilikom učitavanja ili hvatanja podataka, no takoĎer daju i karakter aplikaciji.

Abstract (english)

The topic includes the research of user experience with animations in mobile

applications designed under the guidelines of Material Design and it studies

how certain animation modifications affect user experience with the application.

Furthermore, questionnaires have been conducted to explore how targeted

users react to the animations which strictly follow Material Design rules as

opposed to the animations which break them.

The idea behind Material Design is the imitation of reality by means of “cards”

mimicking a material surface (a paper) using light and shadows, as well as

sensitive animations and transitions. The ultimate goal of Material Design is to

ensure consistent user experience all over the Android platform, (its)

applications and beyond.

The purpose of Material Design is to guarantee its users a design which is

simple, yet flexible, both for a user and a developer. In order to achieve that, a

user interface has to be designed minimalisticaly, with an emphasis on legibility

of typographic elements, minimalist pictograms and animations that send

information to the user. According to Material Design, the aim of these

animations is to draw users’ attention to certain elements and actions, and they

also ensure fluidity.Besides, the animations point to the hierarchy and

infrastructure of elements, they create distraction during the uploading and

downloading of data and they give an application character.

• Keywords: Material Design; korisničko iskustvo; aplikacija; korisnik; animacija
• Keywords (english): Material Design; user experience; mobile applications; user; animation
• Language: croatian
• URN:NBN: urn:nbn:hr:216:526861
• Study programme: Title: Graphic technology; specializations in: Graphic technology, Design of graphic products; Course: Graphic technology; Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2024-04-18 22:31:38