Unapređenje metode za istraživanje korisničkog iskustva

master's thesis

• Author: Marina Veraja
• Mentor: Lidija Mandić (mentor)
• Committee member: Lidija Mandić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2014-9-23, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Kako bi korisnik prilikom interakcije sa „proizvodom“ ( medij, uređaj…. ) stekao pozitivno iskustvo, korisnikove osnovne potrebe i emocije trebaju biti zadovoljene. Budući da su ljudske osnovne potrebe danas poznate, postoje i razne metode kojima se vrednuje učinak proizvoda na korisnika. Jedna od takvih metoda za vrednovanje korisničkog iskustva je i tzv. Valence metoda. Takva metoda provodi se u dva koraka, istraživački dio i retrospektivni intervju. Kroz istraživački dio uz pomoć zelenog ( pozitivno ) i crvenog ( negativno ) gumba, doznaje se u kojem je trenutku proizvod izazvao pozitivno odnosno negativno raspoloženje kod korisnika. Zatim, retrospektivnim intervjuom se saznaje zbog čega su izazvane određene emocije. Budući da se korisnik indirektno u prvoj fazi istraživačkog dijela ometa prilikom interakcije sa proizvodom, u ovom diplomskom radu je istraženo može li FaceReader Noldus program za automatsko prepoznavanje ekspresija lica vjerodostojno zamijeniti crveni i zeleni gumb.

Abstract (english)

If we want to have a positive user experience with some kind of product ( media, devices... ) basic human needs and emotions, should be satisfied. Nowadays, we are familiar with human basic needs, and there are different user experience evaluation methods. One of the these methods is the Valence method. The method consists of two phases, exploration phase and retrospective interview phase. In an exploration phase, the user, by pressing the green ( for positive ) or red ( for negative ) button, gives us information how he feels at that exact moment during the interaction with the product. In the second retrospective interview phase, each valence is discussed in order of finding a reason for this emotional state caused by the interaction with the product. Since the user is indirectly interrupted using buttons in the first phase the best thing would be to find another solution. Concretely in my Master thesis I will find out, if we can replace the buttons with the FaceReader Noldus software for the automatic detection of facial expressions.

• Keywords: korisničko iskustvo; osnovne potrebe i emocije; Valence metoda; FaceReader Noldus program
• Keywords (english): user experience; human basic needs and emotions; Valence method; FaceReader Noldus software
• Language: croatian
• URN:NBN: urn:nbn:hr:216:382875
• Study programme: Title: Graphic technology; specializations in: Graphic technology, Design of graphic products; Course: Graphic technology; Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2024-04-20 23:08:57