Tolerancija doživljaja prelaznih tonaliteta ljubičaste boje nakon otiskivanja

undergraduate thesis

• Author: Josipa Pađen
• Mentor: Igor Zjakić (mentor)
• Committee member: Dubravko Banić (član povjerenstva)
• Committee member: Igor Zjakić (član povjerenstva)
• Committee member: Irena Bates (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2017-09-22, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Doživljaj boje ovisi o fizičkom i psihičkom stanju čovjeka. Zbog kulturoloških i vjerskih razlika, različitog karaktera i životne dobi svaki čovjek doživljava istu boju drugačije, kao što i ista boja drugačije utječe na svakog čovjeka. No, što ako njome trebamo utjecati na čovjeka/kupca? Kako odabrati pravu boju? Psihološko značenje i utjecaj boja je odgovor, da. Ali, zar ne doživljavamo svatko na svoj način isti ton boje? Možda će netko reći za taj ton da je ljubičasti, ali druga osoba će reći da je plava. U ovom radu provelo se istraživanje upravo u tom području, tolerancija prijelaznih tonova ljubičaste boje na otisku u digitalnom tisku. Definirao se gamut u CIE L*a*b* sustavu boja koji označava područje boja koje prosječni standardni promatrač doživljava kao ljubičastu boju. U rezultatima rada dobila se objektivna tolerancija doživljaja ljubičaste boje nakon otiskivanja.

Abstract (english)

The color experience depends on the physical and mental condition of a man. Because of cultural and religious differences, different characters and ages, every man experiences the same color differently, as the same color affects different people differently. But what if we need to influence the man / customer with color? How to choose the right color? Psychological meaning and color influence is the answer, yes. But do we not perceive everyone in their own way the same color tone? Maybe someone will say that the tone is purple, but the other person will say it is blue. In this paper, research has been carried out precisely in this area, tolerance of translucent tones of purple color on the imprint in digital printing. Defined the gamut in the CIE L * a * b * color system that denotes the color area that the average standard observer perceives as purple. In the results of the work, the objective tolerance of the purple ink experience after printing was obtained.

• Keywords: CIE L*a*b*; psihologija boja; ljubičasta boja; digitalni tisak
• Keywords (english): CIE L * a * b *; color psychology; purple color; digital printing
• Language: croatian
• URN:NBN: urn:nbn:hr:216:537641
• Study programme: Title: Printing technology, course Technical - technological; Study programme type: university; Study level: undergraduate; Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka grafičke tehnologije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2024-04-16 17:00:25