Uloga dizajna u održivom razvoju

master's thesis

• Author: Mario Ercegović
• Mentor: Ivana Bolanča Mirković (mentor)
• Committee member: Ivana Bolanča Mirković (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2012-7-19, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Diplomski rad obrađuje veoma raširenu problematiku održivog razvoja i dovodi ga u kontekst dizajna kao kreativnog područja ljudskog djelovanja. Održivi razvoj se spominje kao jedini ispravni načinnapretka čovječanstva a karakteristike su mu: razvoj bez štetnih posljedica po okolinu, humanost, ravnomjernija raspodjela dobara, briga o prirodi,... S druge strane, dizajn obuhvaća sve sfere ljudskog djelovanja, možemo reći da je za svaki novi proizvod potreban odgovarajući dizajn. To bi trebao biti razlog dubokog promišljanja dizajna i stalnog propitkivanja već postojećih i novih rješenja s ciljem veće funkcionalnosti, jednostavnosti i održivosti. Održivi način dizajna je i ekonomski najisplativiji jer štedi resurse. Grafički dizajn kao vrsta dizajna je veoma bitan jer se preko njega mogu pokretati trendovi i razmišljanja (jedna slika govori više od tisuću riječi), a dobrim dizajnom se mogu uštedjeti ogromne količine materijala, ponajprije papira i boja. Proizvodnja papira je odgovorna za trošenje više od 50% šuma, a upravo tu grafička industrija s dizajnom snosi veliki dio odgovornosti. Potrebna je suradnja stručnjaka svih profila i holistički pristup da bi se trendovi u svijetu promijenili u korist održivog razvoja.

Abstract (english)

Graduate work deals with a very broad issue of sustainable development and places it in the field of design as creative human activity. Sustainable development is the only correct way of human progress and the features are: development without adverse effects on the environment, humanity, even distribution of resources, care about nature,... On the other hand, the design encompasses all spheres of human endeavor, we can say that every new product requires an appropriate design. It should be a cause for deep thoughts about design and constant questioning of existing and new solutions to better functionality, simplicity and sustainability. Sustainable design is economically advantageous because it saves resources. Graphic design as a kind of design is very important because can run trends and thinkings (picture speaks a thousand words), and good design can save huge amounts of materials, primarily paper and paint. Paper production is responsible for spending more than 50% of the forests, and the graphic industry have big responsibility for that. Cooperation of experts of all profiles and holistic approach is required to change trends in the world in sustainable development.

• Keywords: Održivi razvoj; dizajn; ekopismenost; kreativnost
• Keywords (english): Sustainable development; Design; Eco-literacy; Creativity
• Language: croatian
• URN:NBN: urn:nbn:hr:216:746179
• Study programme: Title: Graphic technology; specializations in: Graphic technology, Design of graphic products; Course: Graphic technology; Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2024-04-17 09:36:12