Redizajn logotipa i izrada grafičkih proizvoda vinotočja/kušaonice "Đakovački podrum Mali"

undergraduate thesis

• Author: Marina Milošević
• Mentor: Vanda Jurković (mentor)
• Committee member: Dorotea Kovačević (član povjerenstva)
• Committee member: Vanda Jurković (član povjerenstva)
• Committee member: Maja Brozović (član povjerenstva)
• Granter: University of Zagreb; Faculty of Graphic Arts; Zagreb
• Defense date and country: 2022-9-21, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Graphic Technology

Abstract

Tema završnog rada odnosi se na redizajn logotipa i izradu grafičkih proizvoda vizualnog

identiteta za vinotočje/kušaonicu ‘Đakovački podrum Mali’. Tema se odnosi na realni projekt

OPG-a vlastite obitelji koja postoji već nekoliko godina, no vizualni identitet nikada nije bio

utvrđen do kraja. Uz redizajn logotipa predviđa se dizajniranje grafičkih proizvoda koji

uključuju etikete za boce, posjetnice, kutije za butelje, vrećice za boce i pečat, tablu, webstranicu,

majice i banner. Također bi se napravila i usporedba s nekim već postojećim

brendovima vina, te bi se pojasnili razlozi zašto su pojedini elementi korišteni u novom

dizajnu. Radnja želi prikazati proces dolaska do konačnih rješenja izgleda grafičkih

proizvoda.

Abstract (english)

The final paper topic concerns the redesign of logotypes and the making of graphical

products of visual identity for the “Đakovački podrum Mali” wine tasting. The topic refers to

a real family farm project that has already been existing for a few years, but its visual identity

has never been entirely laid down. What is anticipated alongside the redesign of the logotype,

is the design of graphical products including bottle etiquettes, business cards, bottle boxes,

bottle bags, as well as a stamp, a board, a website, shirts, and a banner. Moreover, it would

provide comparisons with some already existing wine brands, as well as the explanation of

why certain elements were used in the new design. Additionally, the objective of the final

paper is to show the arrival to final conclusions regarding the appearance of the graphical

products.

• Keywords: redizajn; logotip; logo; etikete za boce; posjetnice; kutije za butelje; vrećice za boce; pečat; tabla; web-stranica; majica; banner
• Keywords (english): Redesign; Logotype; Logo; Bottle Etiquettes; Business Cards; Wine Bottle Boxes; Bottle Bags; Stamp; Board; Website; Shirt; Banner
• Language: croatian
• URN:NBN: urn:nbn:hr:216:579790
• Study programme: Title: Printing technology, course Technical - technological; Course: Graphic technology; Study programme type: university; Study level: undergraduate; Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka grafičke tehnologije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka grafičke tehnologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2024-04-16 11:43:26